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Vitals is a convenient resource for anyone who would like to research a physician. The website is dedicated to giving users a way to “check up” on their doctor or a doctor they plan to see. The site offers three ways to search. The user can enter the doctor’s name and location or search by medical need. The third search option includes a specialty and sub specialty filter. Vitals members are encouraged to rate a doctor that they have seen. User ratings are displayed so that others can see how the doctor performed and what the patient thought about the experience. Vitals also provides doctor searches for users who need to find international doctors and medical facilities when traveling abroad. The site includes a number of helpful informational resources so users can prepare for their next doctor’s appointment. Users can also sign up for the Health Passport card, which allows them to quickly access vital health information and receive discounts on prescriptions at some pharmacies.

Vitals was founded by Mitch Rothschild, who has founded a total of nine consumer websites. The team also includes Vice President of Database and Product Development Erika Boyer, CTO Larry West, Vice President of Business Development and Online Partnerships Jeff Cutler, Vice President of Advertising Josh Kramon and Vice President of Web Marketing Irving Weiss. The website was intended to help consumers make better decisions about the medical practitioners they visit.

Vitals is appealing to anyone who plans to see (or currently sees) a doctor because of the wealth of information and unbiased reviews included on the site. Some websites allow users to review products. Vitals takes that concept and applies it to the medical industry. Choosing a good doctor is extremely important for most people, yet so few resources like Vitals exist to provide honest information from real patients.

Vitals throws a lot of information at new users when they first arrive on the homepage. Despite the somewhat cluttered appearance, the site is relatively easy to navigate. The user can locate the simple search functions by clicking the tabs provided. Images of smiling people and health care professionals encourage the user to research their doctor’s using Vitals.

A new visitor can join the Vitals community by clicking the blue “Consumer” link in the upper, right hand corner of the homepage (unless, of course, they are a physician). The following page asks the user to provide a valid email address and password. After submitting the form, the user is automatically logged in and taken to the Healthcare Passport card customization form. The form invites the user to add their doctors, pharmacies, hospitals and other health related information to the account.

Vitals is available to all consumers for free. There are no subscription fees or other charges required for setting up a new account or accessing an existing account. The user can also receive the free Healthcare Passport card and post reviews for their doctors. The site does not limit how many searches the user performs. Every member receives unlimited access to all of the resources found on Vitals.

Vitals.com is aimed at anyone who is or will be seeing a doctor or visiting a hospital. The website contains a great deal of information, including real reviews posted by actual patients. Consumers can gather information that can mean the difference between selecting a reliable, professional physician and a subpar healthcare provider.

• Receive a free Healthcare Passport card
• Search for the doctors they currently see
• Read and post reviews for medical professionals
• Look for doctors by profession and medical need
• List your pharmacies, medical facilities and doctors on their account

Vitals video

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